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10
JAN
2008

IT'S ALWAYS A PERFECT DAY




The 2008 Spring Summer collection marks a fundamental milestone for Campagnolo clothing, a decisive leap forward that springs from coming of age in the field of cycling apparel. The years that have just passed have helped to prepare for this moment. Campagnolo has refined the sizes of the garments and the choice of fabrics. Now that these indispensable elements are finally up to the standards of the Campagnolo name the moment has arrived to underline the brand's Italian origins, and highlight the unmistakeable Italian style that has set and continues to set the benchmarks for the fashion world. The design, the attention to detail, the colour choices: every detail of a garment must communicate the spirit of the person wearing it. The athlete, the pragmatist, the fashionist, the fan will all find their ideal outfit in the Campagnolo SS 2008 collection



"It's always a perfect day" indicates the two spirits that inspire this collection: technology and style.
Technology: it's thanks to this that we can cycle in any weather conditions. Torrid heat, driving rain, humidity, wind, nothing can stop us. It is always the perfect day for cycling if we have the right clothing.
Style: the variety of spirits in this collection is so vast that everyone can find the ideal garment to wear, everyday, as no one has just one spirit. A great many spirits live together in the same person and one of these prevails over the others with each day that passes. The day you are dominated by a spirit of competition is the day to choose the Racing line in which every detail exudes determination, challenge, victory. Do you want to pedal and show off in front of other cyclists and narcissistically admire your reflection in the shop windows? There's the Heritage line for that. Do you want to communicate your love of the Campagnolo brand? Then choose Factory Team in which the Campagnolo brand literally embraces us. If on the other hand you feel pragmatic and technological, a Raytech garment is unquestionably the choice to make, perhaps in combination with the very latest iPhone.


Campagnolo has decided to create a truly dedicated women's line, W's, for the 2008 Spring Summer collection. Because today's woman does want comfortable clothing when cycling, but she also wants to feel like a woman. She wants to look at herself and feel good about it. She wants to be part of the group and stand out from it at the same time.
The Campagnolo W's line is a total symbiosis of style and performance. Garments that exalt femininity both during the most demanding rides and during indoor activities. A completely feminine way to interpret a passion for cycling.

http://www.campagnolosportswear.com


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